A Guerrilla Marketing Blog
Honesty Experiments – Guerrilla Marketing
Guerrilla Marketing: The Honesty Experiments
We’ve seen so many Australians demonstrating their honesty in this Guerrilla Marketing stunt by NAB (National Australia Bank), we’d thought we’d say thanks in the biggest way possible.. By publishing their face on every medium we could.
Watch what happened, and the lengths that we went to, to recognize and reward Australians for seemingly small acts of honesty in this rewarding Guerrilla Marketing Campaign.