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Micro-Eggonomics ...

VN:F [1.9.22_1171]please wait...Rating: 4.6/5 (5 votes cast) Micro-Eggonomics – Ambient Marketing Guerrilla Marketing ideas are everywhere. In this case, the BC Egg Marketing Board launched a province-wide (Canada) ambient marketing campaign to communicate the economic impact of...

DNA Project: Cape To...

VN:F [1.9.22_1171]please wait...Rating: 4.3/5 (3 votes cast)DNA Project: Cape Town Station Activation – Ambient Marketing DNA Project: Cape Town Station Activation – Ambient Marketing Every year in South Africa thousands of criminals escape conviction due to people disturbing...

IKEA Moving Day

VN:F [1.9.22_1171]please wait...Rating: 4.8/5 (3 votes cast)Ambient Marketing: IKEA Moving Day IKEA in Quebec and Leo Burnett Toronto have won a North American Gold Effie for “Moving Day”, an experimental media campaign. This guerrilla marketing stunt conceived by Creative Officer Judy...

WTF Baseball Your Co...

VN:F [1.9.22_1171]please wait...Rating: 4.0/5 (3 votes cast) What’s better than cricket.. yeah I really don’t know, I would imagine a lot of things, but this was still an extremely cool guerrilla marketing concept. For Coca-Cola’s new sponsorship of the Australian Cricket...

Author: Steven Severn