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Connected Door SNCF ...

VN:F [1.9.22_1171]please wait...Rating: 4.5/5 (5 votes cast)   Experiential Marketing: Connected Door SNCF Europe TBWA\Paris connects cities with a colorful door and some experiential marketing. Railway company SNCF has followed their campaign which offered a connected experience the...

Lexus and Instagram ...

VN:F [1.9.22_1171]please wait...Rating: 4.9/5 (4 votes cast) Experiential Marketing: Lexus and Instagram Unite This experiential marketing case is a prime example of a brand wanting to go young. Lexus invited 212 influential Instagram users to create the first ever collaborative stop-motion...

A Hearing Test Disgu...

VN:F [1.9.22_1171]please wait...Rating: 4.6/5 (7 votes cast) Experiential Marketing: A Hearing Test Disguised As An Eye Test In this experiential marketing idea, the Union Hearing Aid Centre chucks a facade at your ears. With old age comes terrible vision, and although embarrassing it may be...

Carlsberg Marketing ...

VN:F [1.9.22_1171]please wait...Rating: 4.9/5 (4 votes cast) Experiential Marketing: Carlsberg Marketing Stunt for a Friend Carlsberg’s latest experiential marketing idea, roused friends from their comfy beds in the early morning hours. As their friend (the caller) claimed that they just...

Walking Dead Invades...

VN:F [1.9.22_1171]please wait...Rating: 4.9/5 (4 votes cast)Walking Dead Invades the Streets (and Elevators) – Experiential Marketing Experience what it’s like fighting zombies all day in this experiential marketing idea from Ogilvy. Just imagine working &...

Chocolate + Generosi...

VN:F [1.9.22_1171]please wait...Rating: 4.4/5 (4 votes cast) In a Experiential Marketing stunt, Anthon Berg realized that generosity is one of the basic elements in human happiness. However, research shows that just 1 in 10 people experience generosity from others. We would like to help change...

So a Zombie Walks in...

VN:F [1.9.22_1171]please wait...Rating: 5.0/5 (3 votes cast) Why is it that an audience only claps to advertisements in a movie theater?  Is it because of the 98% engagement rate? Maybe they should fire guns in the air instead of clapping, it might of help them in this case (but not in this...

It Is Better Than 3D...

VN:F [1.9.22_1171]please wait...Rating: 5.0/5 (4 votes cast) With an attention rate of 98%, cinematic advertisements and trailers have always entertained, confused and frightened us. In this Experiential effort to mirror that frozen state of terror in a traumatic situation, St. John’s...

BMW Flash Projection

VN:F [1.9.22_1171]please wait...Rating: 5.0/5 (4 votes cast) From German engineering to luxury, BMW has always given their users an experience beyond any other. As a huge supporter of ‘anti-buyer’s remorse,’ BMW constantly reminds their users how great it is to own a BMW. Of...

Author: Steven Severn