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Fox Cinema Crime Sce...

VN:F [1.9.22_1171]please wait...Rating: 4.8/5 (2 votes cast)   Guerrilla Marketing: Cinema Crime Scene / FOX Crime   Another fantastic Guerrilla Marketing concept from Ireland/Davenport, Johannesburg breaks the realm of buzz to launch the FOX Crime channel.  Starting with the...

Connected Door SNCF ...

VN:F [1.9.22_1171]please wait...Rating: 4.5/5 (5 votes cast)   Experiential Marketing: Connected Door SNCF Europe TBWA\Paris connects cities with a colorful door and some experiential marketing. Railway company SNCF has followed their campaign which offered a connected experience the...

Carrie Coffee House ...

VN:F [1.9.22_1171]please wait...Rating: 5.0/5 (10 votes cast) Guerrilla Marketing: Carrie Coffee House Surprise  “Time to F&#K with some customers” in this Guerrilla Marketing idea for the upcoming film, Carrie. What a fantastic Guerrilla Marketing concept. How do you build...

Lexus and Instagram ...

VN:F [1.9.22_1171]please wait...Rating: 4.9/5 (4 votes cast) Experiential Marketing: Lexus and Instagram Unite This experiential marketing case is a prime example of a brand wanting to go young. Lexus invited 212 influential Instagram users to create the first ever collaborative stop-motion...

A Hearing Test Disgu...

VN:F [1.9.22_1171]please wait...Rating: 4.6/5 (7 votes cast) Experiential Marketing: A Hearing Test Disguised As An Eye Test In this experiential marketing idea, the Union Hearing Aid Centre chucks a facade at your ears. With old age comes terrible vision, and although embarrassing it may be...

7UP MELTING MACHINE ...

VN:F [1.9.22_1171]please wait...Rating: 4.1/5 (7 votes cast) Guerrilla Marketing: 7UP MELTING MACHINE How long does it take for a gigantic block of ice to melt? Well probably not fast enough for these passerbys.  This guerrilla marketing stunt, deemed the ‘Melting Machine,’...

Carlsberg Marketing ...

VN:F [1.9.22_1171]please wait...Rating: 4.9/5 (4 votes cast) Experiential Marketing: Carlsberg Marketing Stunt for a Friend Carlsberg’s latest experiential marketing idea, roused friends from their comfy beds in the early morning hours. As their friend (the caller) claimed that they just...

So a Zombie Walks in...

VN:F [1.9.22_1171]please wait...Rating: 5.0/5 (3 votes cast) Why is it that an audience only claps to advertisements in a movie theater?  Is it because of the 98% engagement rate? Maybe they should fire guns in the air instead of clapping, it might of help them in this case (but not in this...

Author: Steven Severn