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Guerrilla Marketing:...

VN:F [1.9.22_1171]please wait...Rating: 4.9/5 (7 votes cast) Guerrilla Marketing: Volkswagen Eyes on the Road We’ve seen loads of “Don’t text & drive” ads recently. With this one from Ogilvy Beijing, Volkswagen drove the message home to a film theater group of...

Fox Cinema Crime Sce...

VN:F [1.9.22_1171]please wait...Rating: 4.8/5 (2 votes cast)   Guerrilla Marketing: Cinema Crime Scene / FOX Crime   Another fantastic Guerrilla Marketing concept from Ireland/Davenport, Johannesburg breaks the realm of buzz to launch the FOX Crime channel.  Starting with the...

So a Zombie Walks in...

VN:F [1.9.22_1171]please wait...Rating: 5.0/5 (3 votes cast) Why is it that an audience only claps to advertisements in a movie theater?  Is it because of the 98% engagement rate? Maybe they should fire guns in the air instead of clapping, it might of help them in this case (but not in this...

Author: Steven Severn